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Economic Profile

Middleton is a vibrant urban ring city on the west side of the capitol city of Madison and University of Wisconsin, Madison. It boasts a vibrant downtown, a thriving high-tech corridor, and historic landmarks. The University contributes to Wisconsin’s young, educated, multi-tiered workforce. Middleton’s proximity to the university in Madison makes for a great environment for new business start-ups, business expansion, and business relocation.

Economic Advantages

Unemployment Rates

Dane County’s unemployment rate was 1.4% in November 2021.

Dane County is consistently below the U.S. and Wisconsin Levels.

Source: U.S. Bureau of Labor Statistics

Median Income

Middleton’s 2019 median household income is $76,011, which is 120.9% of the U.S. median.

Source: U.S. Census Bureau, American Community Survey


Tax Base Growth & Diversity

Population Chart2

Middleton’s population increased by 3,818 (21%) between 2013 and 2021.

Source: Wisconsin Demographic Service Center

Equalized Value By Class

Average annual increase of 6.3% from 2016 through 2021.

Source: Wisconsin Department of Revenue

Strong Employment Base


City of Middleton  -  7426 Hubbard Avenue  -  Middleton, Wisconsin 53562  -  608-821-8350  -

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